Episode one breaks down modular content and how it helps improve not only productivity but also compliance. You’ll learn why content reuse is on the rise and take away some practical advice to inform your content strategy.

In this episode, Emerson and Sam dive into the reasons why organizations implement workflow automation, focusing on the context of review and approval for omnichannel publishing. They analyze the impact it has across the enterprise and how its benefits can transform productivity and safeguard compliance by removing bottlenecks and regulatory risks from day-to-day content production processes.

In episode three of Close the Content Loop, Emerson and Sam are joined by special guest Dr. Ray Glemser, chair and co-founder of Glemser Technologies, to get a real insight into the interactions between health authorities and pharmaceutical companies and explore the myriad of regulatory processes they go through to keep labels, instructions and other critical content compliant.

Episode four of Close the Content Loop sees Emerson and Sam openly talk about what omnichannel really means in the context of publishing, how it transforms global engagement, personalization and localization, and how enterprises can evaluate their operational effort to make informed decisions on whether they should be considering it.

In episode five of Close the Content Loop, Emerson and Sam are joined by special guest Gareth Oakes, Chief Project Officer of GPSL to delve into the inherent traditions and complex content processes that exist in the legal and regulatory world, and how an important mindset shift around what you should actually be creating could hold the transformational key.