What Is Content Storage
and Assembly?
Content assembly includes all of the
processes needed for subject-matter
experts, key stakeholders, copywriters,
and designers to collaborate on a project.
As you may already know, the quick and reliable construction of
content is the cornerstone of any enterprise.
However, managing your entire content estate across many
platforms and devices can lead to bottlenecks and a lack of
intelligence that compromise your organization’s ability to
safeguard compliance and support high-performing content.
Storing your content processes in a centralized location
mitigates legal or regulatory risk and gives you complete
control of your content distribution channels.
Transforming your content into modules that leverage XML
metadata tagging supports the systematic building and reuse
of content that can scale across multiple channels. Each
content chunk is updated across your content estate as it is
edited, reviewed, and approved. Templated content frees you up
from administrative traffic jams and dreaded double work by
securing your digital assets with a ‘single source-of-truth’
repository that can be quickly implemented, effectively
changing your distribution ratio from 1:1 to 1:infinite.
Quark’s digital asset management software houses your
content assets in a centralized location called a component
content management system or CCMS for short. Pairing this
functionality with a tool that takes the guesswork out of your
content strategy, improves your ROI, enhances productivity, and
streamlines your organization’s flexibility, has limitless benefits.
Whether you’re using videos, PDFs, Microsoft Office files, or
other critical assets, the closed-loop of Quark’s component
content management platform offers a future-ready path for
enterprises of any scale.
A Centralized CCMS Drives Automated Content Assembly
Automating content assembly frees you to meet different requirements for every type of content. Easy reuse and assembly meet the compliance needs and personalization expectations of internal and external stakeholders while demonstrating a clear ROI.
Having the content intelligence to compare the cost of production with impact and consumption analytics lets your team make data-driven choices about the direction of your content strategy. With Quark’s CCMS and content assembly, you benefit from a more central and integrated repository for your content.
Some of Quark’s benefits include:
Future-Ready & Scalable
Driving results with an omnichannel content output engine gives your organization the tools it needs to support the content lifecycle across your wider ecosystem. Content tagging supports the faster, more efficient assembly of business-critical documents and enables personalization, localization, and regionalization at scale.
Quick & Easy Search
Centralized assets with XML metadata tags streamline your ability to search, browse and find content quickly. You can quickly put together content to match your needs across campaigns, channels, and devices with structured authoring content.
Ecosystem Integration and Extensibility
Uploading your content to Quark’s component content management system via APIs lets you aggregate content from numerous data sources. Further customizability includes SaaS, private cloud, or hybrid options that reduce complexity, infrastructure costs, and time to value.
Metadata-Driven Content
Metadata can include everything from simple descriptions to elaborate tags that include properties like use-case, language, location, and more! Being able to manage your complex assets with metadata is key to quick search, reusability, and creating more efficient workflows.
Optimization for Multiple Devices and Surfaces
Modern business collaboration can involve desktops, laptops, and even mobile phones, as many teams are now working in different locations and devices. With Quark, you can produce and assemble content using a multitude of devices.
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