Marketing Asset Management
Often confused with Digital Asset Management (DAM), Marketing Asset Management (MAM) is all about creating and managing a library of branded materials, including logos, images, sales collaterals, audio and video assets.
With granular metadata tagging capabilities, the solution provides dynamic content recommendations, easy content organization and search.
Allows users and stakeholders to easily find branded, curated content.
With this solution distribution is a breeze. The recommendation engine suggests the most relevant content, and is able to be delivered in a few clicks.
Content Lead Scoring
The AI powered content lead scoring model allows you to score the content based on performance so the sales team can distribute the most effective content.
Personalization can add another layer of engagement to an exceptional experience.
Quark’s data shows the performance of your content at a granular level.
Marketing Automation Integration
Marketing automation can help in nurturing a lead from an MQL to an SQL, so the sales team can focus on what they do best – closing a deal.