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Versandhaus Walz GmbH is one of Europe’s leading specialty mail-order houses, producing more than 50,000 layout pages per year. The production of each catalogue was a complex and time consuming project with many manual tasks — until Versandhaus Walz engaged system integrator Softbricks to develop a dynamic publishing solution based on Quark’s dynamic publishing solutions. The new system has shortened the production process considerably, allowing images, text, and product data to flow automatically into the corresponding layouts. In-house staff and remote employees all have permanent access to the same continually updated content. This saves on costs for Walz while also ensuring a consistent corporate brand.
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