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Marketing Communications

In order to build brands and drive revenue, Marketing teams today have to harness an enormous number of disconnected marketing channels and reduce bottlenecks to support regional sales and marketing teams.

But the trend is to do more with less. And because marketing resources are likely to continue to shrink, the answer has to be to work smarter. This is where Quark can help.

Smart Marketing

Quark offers a number of distinct but integrated solutions for Marketing teams:

Quark Brand Manager:
Quark Brand Manager is a Software-as-a-Service (SaaS) solution that provides distributed sales and marketing teams the opportunity to easily create, customize and deliver brand-compliant marketing materials on-demand.

Web-to-Print System:
Quark Web-to-Print System helps marketing organizations, advertising agencies, marketing communications firms, and print service providers reduce cycle times and production costs in creating personalized marketing materials. Optional modules for variable data printing and ad production let you extend the power of your Web-to-Print solution.

Cross-media Design and Publishing:
QuarkXPress and Quark Publishing System helps you cost-effectively create, manage, and publish design-rich content for print, Web, and digital devices such as the iPad.

Quark Marcom Platform:
The Quark Dynamic Publishing Platform is composed of Quark Publishing System, Quark XML Author for Microsoft Word, QuarkXPress, QuarkCopyDesk, Web Hub, and several adapters, such as the Microsoft SharePoint Adapter, that allow you to easily integrate with leading enterprise and Web content management systems. This platform helps marketing departments automate their publishing process to print, Web, electronic, and digital formats. Use a single, enterprise-wide system for project management, collaboration, and asset storage, and give knowledge workers across the organization — including remote users — a self-service system to produce brand-compliant communications.

Next Steps

Download Free WhitepaperBridging the Gulf Between Knowledge Workers and Publishing Teams

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Case Study

Customized Marketing Communications across 2,250 Branch Offices: BNP Paribas Shows How It’s Done
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