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Quark Launches ilovedesign.com a Community-based Web Site for Designers
Designers from all over the world can be inspired by their design icons, showcase their work and rate their peers by simply visiting www.ilovedesign.com
DENVER - 2/27/2008 -
Quark Inc. announced today that it has launched
a community-based Web site for designers called ilovedesign.com. The Web site is
developed around an interactive and accessible community concept that was
inspired by a love for design. It features the work of leading industry
designers David Carson, Peter Saville, Chip Kidd, and many more and gives users
the opportunity to showcase their own work and become part of a design
community.
On visiting the ilovedesign.com Web site, users are encouraged to join this
community by creating their own profiles and uploading samples of their own
design work. Users can also search, view, and rate designs uploaded by other
members and even contact them in a secure way. The content of the site will be
largely user generated and the aim is to create a platform where designers can
showcase their work, be inspired by the work of others, and discuss their love
of design.
Video testimonials from influential designers including
Carson, Saville, and Kidd provide inspiration for users, as they can watch and
listen to their heroes tell their own stories, debate the relevance of design in
today’s world, and contemplate its future. Designers can also learn how leading
global brands, such as the Salvation Army, Metro International, Design Week, and
many others, are using QuarkXPress® 7 and view samples of some of their work.
"This is a very cool platform for all designers to have their work seen,
as well as to discuss, debate and even rate others work!" said David Carson.
"I’m looking forward to seeing what goes up from around the world, as I’m sure
there’ll be some really interesting, fresh stuff."
The Web site is part
of an overall campaign (designed and delivered with neoco.com) which comprises
of a design of the week competition, seminars with leading designers, a Facebook
application called 'What font are you?', e-mail marketing, and online and
offline media, with all activity focusing on harnessing the creativity of
today’s designers. The campaign runs from 14th Feb to the 15th June and builds
on the love theme from Quark’s highly successful 'Fall in love with QuarkXPress
7' campaign.
"We believe we have created a site that will genuinely
inspire and excite designers. There are so many social sites at the moment, but
none that are specifically aimed at designers and enable them to showcase their
work. We don’t see this as a Quark® Web site but as a Web site where designers
can become part of a community and which gives them a forum to share ideas,
chat, comment, critique, and generally discuss what inspires them most," said
Gavin Drake, Quark Marketing Director.
About Neoco
Neoco is a
digital advertising agency delivering campaigns across digital channels. It has
an experienced team with a unique combination of technical and marketing
expertise developing award-winning digital solutions for their clients. Its
product offering comes from three core areas: Strategy, Creative, and Digital.
About Quark
Quark Inc. (euro.quark.com) is an innovative software
company providing design, production, and collaboration solutions that are
transforming the business of creative communications. Quark has provided
award-winning software for professional publishers since its flagship product,
QuarkXPress, changed the course of traditional publishing. Denver-based Quark
Inc. is privately held.
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