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Quark Demonstrates Content Automation for Asset Management at TSAM London

New Research from Quark and TSAM to be Revealed on 15 March

Denver, CO - 3/7/2017 - On Wednesday, 15 March, Quark Enterprise Solutions will be on site at TSAM London, the world’s leading event for asset managers, to showcase content automation. Content automation is a transformative approach to creating content most critical to asset management companies, such as fund fact sheets, commentaries, pitch books, marketing materials, policies, procedures, and more.

At the one-day event Quark and TSAM will also reveal findings from a new joint study on how asset management companies approach content creation, management, publishing, and delivery. The study uncovers universal content challenges asset management companies face – from over-reliance on manual tasks to legacy technology solutions.

Attendees are invited to visit the Quark Enterprise Solutions booth to learn more as well as attend a special session dedicated to content automation.

Deep Dive: Transforming Fund Marketing with Content Automation
Presented by Gavin Drake, Vice President of Marketing, Quark Enterprise Solutions

Content automation enables organisations to transform their processes for producing fund commentaries, product profiles, investment research, and customer communications. Attend this session to gain insights on:

  • Conducting a content audit and removing manual processes from the content lifecycle
  • How a global investment firm worked with Quark to redefine their marketing content lifecycle
  • The results of the 2017 TSAM Content Survey
About Content Automation
Asset management firms and other financial institutions are adopting content automation to enhance customer experience, reduce risk, and lower costs by optimising the omni-channel delivery of business critical content. The ultimate objective of content automation is to eliminate as many manual processes as possible in order to increase productivity, reduce costs, assure compliance, and increase the effectiveness of content. To find out more visit http://www.quark.com or visit Quark at TSAM London on March 15, 2016.

About TSAM London
The Summit for Asset Management (TSAM) brings attendees together with senior decision makers from the world’s most innovative and forward thinking asset managers globally. Join counterparts this March in London, to learn, benchmark and make valuable new industry connections.

About Quark Software Inc.
Quark Software Inc. develops a content automation platform that helps large organisations streamline the creation, management, publishing and delivery of business-critical content. Our solutions automate the process with reusable Smart Content components that can be dynamically assembled and delivered with precision in any format and to any channel — web, tablet, mobile, print, and more. As a result, leaders in industries such as finance, manufacturing, energy, and government can reduce costs, save time, improve consistency and make their content brilliant.

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