Quark Teams with Leading Enterprise Content Management Provider to Bring XML and DITA to the Masses
Quark and IBM Work Together to Combine the Ease of Quark XML Author with the Benefits of IBM Enterprise Content Management
PHILADELPHIA [AIIM EXPO BOOTH #1032] - 4/1/2009 -
Quark announced today that it has teamed with IBM Enterprise Content Management (ECM) to enable the broad adoption of XML across the enterprise by integrating Quark® XML Author with IBM® FileNet® Content Manager. By eliminating barriers previously associated with the creation of DITA-based XML, Quark makes it possible for any IBM FileNet Content Manager user working in Microsoft® Word to author intelligent content that can be reused and delivered to multiple channels or formats.
"In the past, XML authoring was designated for technical writers and IT personnel familiar with XML coding, or required business users to learn complex tools. Quark XML Author has changed the game entirely," said Ken Bisconti, Vice President of Products and Strategy, IBM Enterprise Content Management. "By integrating Quark XML Author into IBM FileNet Content Manager we are helping enable customers to unlock the value of their business content to reduce costs, increase productivity, improve quality of service, and gain competitive advantage."
The ability to author, manage, and reuse structured content enables critical business needs, such as managing intellectual property, complying with regulatory mandates, and automating business processes. A simple and streamlined process for XML authoring also allows organisations to:
-- Enable enterprise-wide adoption of XML and DITA
-- Capture and manage the knowledge of business users more effectively
-- Increase the return on content management investments
"Quark’s goal is to move XML authoring from technical experts to non-technical business users and content owners, making it easier for enterprises to create and manage intelligent, structured content," said Ray Schiavone, President and CEO of Quark. "We are pleased to be working with IBM ECM to combine easy and familiar XML authoring with the benefits of enterprise content management."
For more information about Quark’s teaming with IBM, please visit http://dynamicpublishing.quark.com/ibm/Quark XML Author for Microsoft Word
Quark XML Author for Microsoft Word is an XML authoring tool that allows users to easily create XML content in a familiar word processing environment. Quark XML Author enhances Microsoft Word’s native XML support by allowing users to create narrative XML documents directly — without seeing tags, being constrained to boxes, or being aware of the technical complexities associated with XML. Equally important, Quark XML Author ensures that the content an author creates is constantly validated against the XML standard — eliminating the need to rework content at a later time.About XML and DITA
-- To achieve consistency and avoid redundancy in technical documentation, technical writers adopted XML early to repurpose their content and manage complex documentation. XML became the de facto standard for structuring intelligent documents, with DITA emerging as the next step in complex document management. DITA, the Darwin Information Typing Architecture, is an XML-based OASIS standard that enables the creation and management of re-usable content for complex documents.About Quark
Quark Inc. (euro.quark.com/en) led the first revolution in publishing with QuarkXPress®, desktop publishing software that rapidly became the industry standard. Today, not only does QuarkXPress continue to innovate in the desktop publishing market, Quark is revolutionising publishing again. With Quark® Dynamic Publishing Solution, we are helping customers meet changing requirements and develop new revenue streams by extending the benefits of advanced technologies across the publishing process. Our dynamic publishing solution is setting a new standard in automated multi-channel publishing by combining the power of flexible layout and design with easy XML authoring and automated workflows for customised communications across print, the Web, and electronic media.
Quark, the Quark logo and QuarkXPress are trademarks or registered trademarks of Quark, Inc. and its affiliates in the U.S. and/or other countries. All other marks are the property of their respective owners.